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Falken Rebrands Charlton Tyre Service

28/06/2021 The iconic Charlton Tyre Service located on Carrington Road, Toowoomba has undergone a facelift. The once recognisable 'yellow building' is now blue and teal, sporting the recognisable colours of Falken Tyres. Read More >>
Double trouble: Falken Contests Nürburgring with Porsche Pairing

2/06/2021 Since 1999, Falken Motorsports has been competing in the ADAC TOTAL 24h Race on the Nürburgring-Nordschleife. This year, from the 3rd to 6th of June, the tyre brand will once again contest the formidable endurance race at the "Green Hell" in the famous Falken scallop livery with a top-class driver line-up in two identical Porsche 911 GT3 R. Read More >>
Falken uses World's Fastest Supercomputer for Research

23/03/2021 Sumitomo Rubber Industries (SRI), the parent company of Falken Tyres, have been granted use of the Fugaku(1) supercomputer this month. The supercomputer is available for general use by academic and industrial researchers and SRI has been granted one of the first usages for industrial research purposes. Read More >>
Falken Makes Breakthrough in 3D Imaging Technology

19/03/2021 Collaborative research between SRI and Associate Professor Wataru Yashiro of the Institute of Multidisciplinary Research for Advanced Materials (Tohoku University) has resulted in the achievement of approximately 1000-fold increase in the speed of 4D-CT (4-Dimensional Computed Tomography) imaging. Read More >>
Falken Generates Electricity in Tyres

8/03/2021 In a follow up to the story of Generating Electric Power within a Tyre, Sumitomo Rubber Industries (SRI) has further developed the technology. SRI and Professor Hiroshi Tani of Kansai University have conducted joint research on technology which generates electricity from the rotation of tyres. Read More >>
Max Kruse Racing Partners with Falken

5/02/2021 Falken Tyre Europe is expanding its motorsport engagement and will partner with Max Kruse Racing in the new season. In addition to the two Falken Porsche 911 GT3 R vehicles, a Volkswagen Golf GTI TCR #10 will carry the iconic Falken Motorsports colours and will be driven by Benjamin Leuchter and Andreas Gülden. Read More >>
Sumitomo Rubber Opens Massive Indoor Ice Testing Facility

3/02/2021 Sumitomo Rubber Industries (SRI) has improved the Nayoro Tyre Proving Ground winter testing field, by opening one of the largest indoor ice testing facilities in Japan. The Nayoro Tyre Proving Ground already features a compacted-snow test course and the new building will continue SRI's commitment to research and development. Read More >>
Falkens a Number One Hit for Starr Mini

1/02/2021 Leading Mini specialist trusts Falken for iconic ex-Beatles Mini - With over 30 years' experience, Andy 'Ace' Harrison is amongst the UK's foremost specialists for one of the world's most loved cars, the original Mini. Read More >>
Falken Doubles Down at Nürburgring

29/01/2021 Ten years on from debuting a sole Porsche 997 GT3 R on the Nordschleife, Falken will field a brace of the latest generation 911 GT3 R in both the Nürburgring Endurance Series (NLS) and iconic 24 Hour race in 2021. Read More >>
Falken Truck Tyres Journey to Arctic Circle

22/12/2020 Falken's highway RI151 and BI851 tyres have helped customer Kevin Hancock and his Iveco campervan – converted from a former life as a mobile police office – make an incredible journey from Swansea, Wales all the way to the Arctic Circle, with temperatures reaching a low as -27 degrees Celsius. Read More >>
Falken Original Equipment on Toyota Mirai

18/12/2020 Falken Tyres is pleased to announce the new Mirai will have Falken Azenis FK510 tyres fitted as original equipment. The ultra-high performance Azenis FK510 tyre provides superior traction and grip in wet and dry conditions. Read More >>
Remote Tyre Pressure Monitoring for Autonomous Vehicles

9/11/2020 Falken's parent company, Sumitomo Rubber Industries (SRI) has begun proof of concept testing for its new tyre pressure management solution that enables the remote monitoring of tyre pressures and temperatures, which will be crucial for the safe operation of autonomous vehicles. Read More >>
Falken Nominated for Film Award

23/09/2020 Falken has been nominated for The International Motor Film Awards 'Best Documentary Feature' category for its 20 Years in 20 Stories video. Read More >>
Fixing Tyre Flat Spots

7/09/2020 In April 2020, data from Apple Mobility Trends(1) suggested that motorists in Australia were driving 70 percent less compared with January 2020. In the past couple of months vehicle usage has improved and requests for driving directions in Apple Maps has returned to baseline levels. Read More >>
Falken Wins Class at Nürburgring

6/08/2020 Competing on Falken AZENIS race tyres for the first time, Max Kruse Racing's Volkswagen Golf GTI TCR scored a class win in the NLS endurance series at the Nürburgring on 1-2 August. Read More >>
Falken Tyres Launches New Ziex CT60 SUV Tyre

1/07/2020 Falken Tyres has further strengthened its tyre range with the launch of the all new Ziex CT60, which targets the burgeoning SUV and CUV vehicle market. Read More >>
Falken Truck Tyres Easy Fit for Liverpool FC

19/06/2020 Primed to carry some of the world's best footballers as and when safety precautions permit, the scarlet coach is fitted with Falken's latest commercial vehicle tyres. Read More >>
Deodorising Tyres

1/04/2020 As the name suggests, Sumitomo Rubber Industries (SRI) is all about rubber. The latest advancement see a raw material processing technique which reduces the rubber odour in tyres by over 50%. Read More >>
Particle Beam Improves Tyres

5/03/2020 Sumitomo Rubber Industries (SRI), in conjunction with Ibaraki University (Japan), have established a new technique to observe and analyse individual materials within tyre rubber. Read More >>
Falken Doubles Up On Porsche 911's For 2020 Nürburgring Endurance Races

5/02/2020 Falken Tyres have confirmed its 2020 motorsport plans, announcing it will run a pair of the latest specification GT3 Porsche 911 GT3 R in both the Nürburgring Endurance Series (formerly known as the VLN) and the Nürburgring 24h race. Read More >>
Falken Wins Class at Nürburgring

20/01/2020 Competing on Falken AZENIS race tyres for the first time, Max Kruse Racing's Volkswagen Golf GTI TCR scored a class win in the NLS endurance series at the Nürburgring on 1-2 August. Read More >>
Autonomous Vehicles and TPMS Advancement

5/12/2019 The next crucial step as part of ongoing research between Sumitomo Rubber Industries (SRI) and Gunma University has been made. The collaboration, conducted at the Centre for Research on Adoption of Nextgen Transportation Systems (CRANTS) has completed the process of establishing remote communication Read More >>
Artificial Intelligence Improves Tyre Performance

3/12/2019 Falken's parent company, Sumitomo Rubber Industries (SRI), has developed a new technology that utilises artificial intelligence (AI) to predict the properties of rubber. Read More >>
Falken Wins Formula Drift Triple

23/10/2019 Falken drift driver James Deane claimed his third Formula Drift Pro title at Irwindale Speedway, California, on 19 October 2019. The 28-year-old Irishman joined the series in 2017 and has won every year since, making him the first person in Formula Drift history to win three consecutive titles. Read More >>
Generating Electric Power within a Tyre

25/07/2019 Sumitomo Rubber Industries and Kansai University have developed a new technology to generate electric power from the rotation of a tyre. The research, undertaken by Professor Hiroshi Tani of Kansai University, Read More >>
Falken Celebrates 20 Years At The Nürburgring

21/06/2019 This year, Falken will once again be looking to win big in the Eifel – the tyre brand is sponsoring the ADAC TOTAL 24-Hour Race, which will take place at the Nürburgring from 20th to 23rd June 2019. Read More >>
Fully Automated Driving Research with Gunma University

14/05/2019 Sumitomo Rubber Industries (SRI) has started a joint research partnership with Gunma University's Centre of Research on Adoption of NextGen Transportation Systems (CRANTS) which will investigate gaining a better understanding of fully automated driving Read More >>
Shedding Light on Rubber Failure

18/03/2019 Sumitomo Rubber Industries (SRI) has announced the results of the joint research with the Leibniz Institute for Polymer Research into the mechanisms behind rubber failure. Read More >>
Sensing Core Wins Tyre Technology Award

8/03/2019 Sumitomo Rubber Industries' Sensing Core tyre sensing technology has been awarded the prestigious Tire Technology of the Year Award at the 2019 Tire Technology International Awards for Innovation and Excellence. Read More >>
Falken Continues Red Bull Air Race 2019

26/02/2019 Sumitomo Rubber Industries will once again be supporting Yoshihide Muroya and Team Falken as they compete in the ultimate in high-speed motorsports at the Red Bull Air Race World Championship 2019. Read More >>
SRAU Price Adjustment

7/02/2019 Thank you for your continued support of Falken tyres. Due to the devaluation of currency rates and increasing logistic costs, we will be implementing price increases effective 1st March 2019. Read More >>
Falken Returns to King of The Hammers

5/02/2019 Falken Tires, a leader in high performance tyre technology for both on- and off-road vehicles, and well-known among off-road enthusiasts for its successful and highly regarded WILDPEAK line, once again returns to the opening round of the popular King of the Hammers (KOH) race week Read More >>
New Car for 2019 Falken Motorsports

1/02/2019 Falken Motorsports is starting the 2019 racing season with a new Porsche 911 GT3 R, which will be used alongside the proven BMW M6 GT3 at the Nürburgring. Read More >>
Sustainable Rubber Production for Falken Tyres

28/11/2018 Reduction of our environmental footprint, maintenance of humane working conditions by raw material suppliers, and high levels of transparency and traceability in the production of raw materials are three of the six pillars of the "Sumitomo Rubber Group Sustainable Natural Rubber Policy" Read More >>
Falken Wins Season Finale

24/10/2018 A magnificent final for Falken at the Nürburgring: Klaus Bachler and Martin Ragginger crowned the Porsche 911 GT3 R's farewell race with the second victory of the VLN 2018 season and duly said goodbye to the successful model into well-deserved retirement. Read More >>
Falken Augments Reality

22/08/2018 The FK510 is the ultimate performance tyre, having won the 2018 Wheels Tyre Test and finishing in the 'Recommended' category from the CHOICE April 2018 tyre test. Read More >>
Falken Wins Wheels Tyre Test

9/08/2018 The Azenis FK510 marks a milestone in Falken Tyre's history. Having won accolades around the world, the tyre was launched in Australia earlier this year with big claims. Claims which have been validated with the FK510 winning the 2018 Wheels Tyre Test. Read More >>
Falken Partners with Rally School Australia

31/07/2018 Rally School Australia is the premier rally experience provider which provides students the opportunity to learn how to rally, in a safe environment. The school has now partnered with Falken Tyres to demonstrate the importance of tyres. Read More >>
Sumitomo Rubber Europe Open Development Centre

24/07/2018 Sumitomo Rubber Europe GmbH and Dunlop Tech GmbH yesterday celebrated the opening of their European Development Centre campus with over 100 invited guests. Read More >>
Don't Call it a Comeback

21/05/2018 After a hiatus of over a decade in Australia, the iconic teal-blue Falken Tyres livery is back. "The colour scheme is also known as Falken's 'motorsport scallops' as the design resembles the ridges of the mollusc's shell," explains William Ng Read More >>
Falken Convinces at 24 Hours Nürburgring

15/05/2018 Falken offered a solid team performance at the ADAC Zurich 24 Hours Nürburgring under the harshest weather conditions imaginable. Once again, the race proved to be a brutal beating for automotive materials in which both Falken vehicles finished among the top-15 competitors. Read More >>
Falken Tyres Launches 2018 Products

2/02/2018 Falken Tyres Australia will enter 2018 with its strongest product range to date with four key new products and more sizes across the range. Leading the revised portfolio is the Azenis FK510, Read More >>
Falken Tyres Sponsors NHL's Detroit Red Wings

18/01/2018 Falken Tyres, a leader in high performance tyre technology for cars, trucks, SUVs and utes, is headed to the National Hockey League. The tyre brand recently signed a two-year sponsorship with the Detroit Red Wings that will include signage throughout Little Caesars Arena. Read More >>
Falken at Tokyo Auto Salon 2018

8/01/2018 Falken Tyres will exhibit at the upcoming Tokyo Auto Salon 2018, which will be held from Friday 12th January to Sunday 14th January at Makuhari Messe in the Chiba Prefecture, Japan. Read More >>
Falken Renews with Qantas Wallabies

7/11/2017 Falken Tyres has renewed its sponsorship with the Qantas Wallabies for a further two years. The Japanese company will have signage rights at domestic Test match venues kicking off with the three Test Series against Ireland next June Read More >>
Falken Wins Red Bull Air Race World Championship

18/10/2017 Team Falken's Yoshihide Muroya has won the final race of this year's Red Bull Air Race World Championship, which was held on October 14-15 in Indianapolis, USA. With Team Falken's victory in Indianapolis – their fourth win of the season Read More >>
Falken Wins Formula Drift Championship 2017

17/10/2017 Wrapping up a spectacular Formula Drift season highlighted by four wins, Team Falken's James Deane took third place at Irwindale Speedway's 'House of Drift' on a Falken-dominated podium, earning enough points to take the overall Pro Driver's Championship Read More >>
Falken Tyres Completes 4x4 Range

16/10/2017 Having been sold in Australia for decades, Falken now has the most comprehensive range of products ever. Where that resonates the most is in Falken's Wildpeak range, servicing the ever growing 4x4 and SUV vehicle segment. Read More >>
Falken Third Victory at Red Bull Air Race

21/09/2017 Team Falken's Yoshihide Muroya has claimed his third victory of the season in the seventh race of this year's Red Bull Air Race World Championship. Held this past September 16-17 weekend in Lausitz, Germany, Read More >>
Team Falken Earns Yet Another Podium Finish

7/09/2017 Falken's place on the winners' podium in motorsports is shaping up to be a regular fixture. For the third year in succession, the tyre company's Motorsports team has scooped a top 3 place finish Read More >>
Falken Partners Newcastle Jets

15/08/2017 Falken Tyres Australia has signed on as Newcastle Jets' official tyre partner for the Hyundai A-League 2017/18 season. Falken was founded in 1983 in Japan and is a part of Sumitomo Rubber Industries - the sixth largest tyre manufacturer in the world. Read More >>
Liverpool FC Partners With Falken Tyres

18/07/2017 Falken Tyres is now the Official Global Tyre Partner of Liverpool FC. The multi-year deal will see Falken benefit from game signage, stadium branding, IP and promotional rights and player access. Read More >>
Ohtsu Tyres Relaunches in Australia

29/06/2017 Ohtsu is a tyre brand which has been in Australia since the 1970s. Through success in truck & bus and passenger car tyres, it cemented itself as a tyre offering performance and value. Read More >>
Falken Wins Red Bull Air Race

7/06/2017 Team Falken's Yoshihide Muroya claimed victory at the Red Bull Air Race Chiba 2017. Coming straight off his previous win at the San Diego round, this race has seen Muroya catapulted to the top of the standings. Muroya also won the 2016 Chiba round. Read More >>
Falken Sponsors Red Bull Air Race Chiba 2017

30/05/2017 For the third consecutive year, Falken will be sponsoring the Red Bull Air Race Chiba 2017. In the race series, world-class air race pilots fly specialised high-speed, highly manoeuvrable race planes at speeds of up to 370km/h through a low-altitude aerial race course Read More >>
Sumitomo Rubber Develops Tyre Sensing Technology

29/05/2017 Sumitomo Rubber Industries (SRI) has developed a new tyre sensing technology. The 'Sensing Core' technology is able to detect road conditions, tyre load and other information by analysing wheel speed signals that are generated by tyre rotation. Read More >>
Team Subaru Tecnica International will be armed with Falken Tyres for the 2017 24 Hour Nürburgring race. Competing in a Subaru WRX STI at the event, the endurance race is one of the largest touring car races in the world.

25/05/2017 Falken Tyre will be competing in the upcoming 45th ADAC Zurich 24h-Race Nürburgring, one of the largest touring car races in the world. This year, Team Falken Motorsports have their eyes set on first place with two cars: Read More >>
Falken & Team Subaru Tecnica International For The Win

25/05/2017 Team Subaru Tecnica International will be armed with Falken Tyres for the 2017 24 Hour Nürburgring race. Competing in a Subaru WRX STI at the event, the endurance race is one of the largest touring car races in the world. Read More >>
Falken Sponsors & Competes at Nürburgring

25/05/2017 Falken Tyre will be competing in the upcoming 45th ADAC Zurich 24h-Race Nürburgring, one of the largest touring car races in the world. This year, Team Falken Motorsports have their eyes set on first place with two cars: Read More >>
Falken Tyres Equipped on New Volkswagen Tiguan

19/05/2017 Falken has been chosen to supply tyres as original equipment on the new Volkswagen Tiguan. Falken Ziex ZE914A Ecorun tyres, in 215/65R17 99V sizing, will factory-equip the new vehicles. Read More >>
Falken Transforms Tyre Dealer

12/05/2017 In 2015 Falken underwent a branding refresh with the new Falken On The Pulse tagline, updated design cues and revived colours. The iconic teal-blue colour schemes, made famous from Falken's motorsport endeavours, Read More >>
Sumitomo Commended for Science and Technology

2/05/2017 Researchers from Sumitomo Rubber Industries (SRI) have been awarded 'The Commendation for Science and Technology'. Presented by Japan's Minister of Education, Culture, Sports, Science and Technology, SRI received the accolade for innovative tyre development involving active cooperation between industry, academia and government. Read More >>
Falken Future Tyre Equipped on Subaru Concept Vehicle

21/04/2017 Falken is pleased to announce that our new concept tyre was equipped on the Subaru Ascent, Subaru's latest mid-size concept SUV. Unveiled at the New York International Auto Show, the event will be held from Friday April 14 to Sunday April 23. Read More >>
Team Falken Wins at San Diego Red Bull Air Race

19/04/2017 Team Falken's Yoshihide Muroya claimed his first victory of the season at the second race of this year's Red Bull Air Race World Championship 2017, which was held on April 15-16 in San Diego, California. Read More >>
Falken Debuts Truck & Bus Tyres

29/03/2017 New Falken truck tyres have been released by Sumitomo Rubber Australia (SRAU). The Falken truck tyre update includes a selection of large and small/medium truck tyres for highway regional/interstate and mixed on/off road applications. Read More >>
Falken Tyres Equipped on New Jeep Compass

20/03/2017 n has been chosen to supply Wildpeak H/T HT01A2 tyre as original equipment for the USA-market Jeep Compass. The Jeep Compass is a compact SUV that boasts outstanding driving performance both on-road and off-road. Read More >>
Falken Porsche and BMW to tackle the 24 Hours Nürburgring

17/03/2017 In this year's race season, Falken will line up on the grid with not one, but two cars from premium German manufacturers. Last year saw the debut of the Falken Porsche 911 GT3 R, which scooped the title of fastest Porsche in the 24 Hours Nürburgring and finished in 9th place overall. Read More >>
Falken Unveils at the Geneva International Motor Show

16/03/2017 Falken will exhibit for the first time at the 87th Geneva International Motor Show, held at Palexpo in Geneva, Switzerland, from the 7th to the 19th of March 2017. Falken will launch its new 2017 race car alongside its most energy-efficient tyre to date for electric and hybrid vehicles. Read More >>
Sumitomo Rubber Industries wins Tire Technology of the Year Award

27/02/2017 Sumitomo Rubber Industries (SRI) and their 'Advanced 4D Nano Design' new materials development technology was selected for the prestigious Tire Technology of the Year award at the recent Tire Technology Expo 2017, which was held from February 14-16 in Hannover, Germany. Read More >>
Future Falken Tyres on Mitsubishi Concept Vehicle

4/10/2016 Falken concept tyres will be fitted on the Mitsubishi GT-PHEV when it goes on display for the first time at the upcoming Paris Motor Show, running from 1st to 16th October. Read More >>
Falken Tyres Chosen for Mazda CX-9

6/07/2016 Mazda has chosen Falken tyres as original equipment on the new flagship CX-9. The seven-seat SUV boasts a new 2.5 litre direct-injection, turbocharged engine capable of 170kW of power and 420Nm of torque. Read More >>
Falken Wins at 24h Nurburgring

2/06/2016 Team Subaru Tecnica International's WRX STI was the fastest in the SP3T class at the 2016 ADAC Zurich 24h-Race Nurburgring (commonly known as the 24 Hour Nurburgring). Read More >>
Falken Sponsors and Competes in 24h Nurburgring

20/05/2016 Team Falken Motorsports will once again be competing in the ADAC Zurich 24h-Race Nurburgring (commonly known as the 24 Hour Nurburgring). One of the largest touring car races in the world, this year's 24h-Race Nurburgring will be held from Thursday, Read More >>
Falken Displays at Reifen 2016

19/05/2016 Falken is will be showcasing its latest wares and marketing efforts at the upcoming Reifen 2016 tyre show. Held in Essen, Germany from Tuesday May 24th through to Friday May 27th, the bi-annual event is one of the world's largest tyre trade shows, drawing visitors from over 130 countries. Read More >>
Falken Continues Partnership with Porsche

29/03/2016 This season sees Falken Motorsports once again fielding a strong and proven line-up for its team of drivers, and taking to the track in a Porsche 911 GT3R (991). Drivers Wolf Henzler, Peter Dumbreck, Martin Ragginger and Alexandre Imperatori will battle it out for Falken Read More >>
The Qantas Wallabies Partner with Falken

22/03/2016 Australian Rugby Union (ARU) announced today that Falken Tyres will be the Official Tyre Partner of the Qantas Wallabies. Falken will have signage rights at domestic Test match venues, starting with the highly anticipated three-Test England Series Read More >>
Falken Supports Red Bull Air Race

4/03/2016 Falken is pleased to announce the renewed support of the Red Bull Air Race Chiba 2016. In the race series, world-class air race pilots fly specialised high-speed, highly manoeuvrable race planes at speeds of up to 370km/h Read More >>
Sumitomo opens Turkey Factory

28/10/2015 Sumitomo Rubber Industries (SRI) held an opening ceremony for the group's first tyre factory in the Republic of Turkey, incorporated as Sumitomo Rubber AKO Lastik Sanayi ve Ticaret A.S. (SAT), on the new factory's grounds located in the Cankiri Province. Read More >>
Scott McLaughlin Presents Life Saving Equipment

8/10/2015 The Humpty Dumpty Foundation and Sumitomo Rubber Australia will be making a significant difference to the lives of children in the Bathurst region with the donation of a much-needed Bilisoft LED Phototherapy System valued at $9,680 to Bathurst Base Hospital's Maternity Services Ward. Read More >>
Falken Becomes Official Tire of Major League Baseball

29/09/2015 Falken Tires and Major League Baseball (MLB) announced a multi-year integrated marketing agreement, designating Falken Tires as the Official Tire of Major League Baseball. The new partnership represents a strategic expansion of Falken's sports sponsorship program, Read More >>
Falken Launches ZIEX ZE914 ECORUN

1/09/2015 Sumitomo Rubber Australia is proud to announce the release of the all new Falken ZIEX ZE914 ECORUN. The new pattern is the next-generation, high-performance tyre made for Australian roads. It is a completely redesigned tyre with improved tread wear life, wet braking and fuel consumption. Read More >>
Russian Dandelions Could be a Potential New Source of Rubber

11/08/2015 With the aim of providing more environmentally friendly and high-performance products, Sumitomo Rubber Industries (SRI) has been examining the potential of Russian dandelions as a new, alternative source of natural rubber that may one day replace the conventional source: Read More >>
Sumitomo Rubber Australia Donates Life Saving Equipment

10/08/2015 The Humpty Dumpty Foundation and Sumitomo Rubber Australia (SRAU) will be making a significant difference to the lives of children in the inner city area with the donation of a much-needed Isolette 8000 Incubator valued at $26,820 to the Royal Prince Alfred Hospital's Neonatal Intensive Care Unit. Read More >>