Audi stands for Vorsprung durch Technik, for innovative mobility. A promise that the four rings aim to reflect through a progressive design. Now the vehicles' characteristic features have been thoroughly reworked. In this interview, designer André Georgi and brand strategist Frederik Kalisch explain what it means for Audi now that its cars bear new rings. The four rings are one of the most important identifiers of the Audi brand. Why the change now, right on the vehicle itself?

MY22 Audi RS 3 Sedan and Sportback B-roll

The 40 TFSI quattro S line model continues with the energetic 2.0 TFSI engine that produces 140kW/320Nm, which is enough to power the Q2 to 100 km/h in just 6.5 seconds, with fuel consumption of 7.0L/100km.

Audi Australia welcomes the arrival of the pinnacle of its luxury sedan range, in the all-new fifth-generation Audi S8. This extraordinary sports limousine is the ultimate statement of power, cutting-edge technology and dynamic athleticism.

2020 Audi A5 Sportback and Coupe 45 TFSI quattro

2020 Audi A4 Sedan 35 TFSI and 45 TFSI quattro.

2020 Audi RS 7 Sportback B-roll

2020 Audi RS 6 Avant B-roll.

Audi TT RS Coupé B-roll.

2020 Audi R8 Coupe´ V10 RWD B-roll.

2020 Audi R8 Coupe´ V10 performance quattro B-roll.

Audi RS Q3 arrives in Australia.

2020 Audi RS Q3 Sportback arrives in Australia.

With the world confined indoors, Audi is offering a way to reconnect with house-bound Australians through the freedom of the open road. Together with partner social media agency We Are Social Australia, Audi Australia has created 'The Drive', a 4-hour long slow TV film that allows viewers to experience the soothing nature of a long road trip from the confines of their own home. 'The Drive' takes viewers on an immersive road journey through breathtaking Australian landscapes in an all-new Audi A6 Sedan. The film was shot in the NSW Central Tablelands by director Luke Bouchier at Finch, using multiple cameras to replicate the experience of driving the car, which the audience can enjoy from the comfort and safety of their own home. To enhance the mood of the drive, the film was scored by composer John Hassell, from his studio in Marseille, France, where he is currently in isolation.

With the world confined indoors, Audi is offering a way to reconnect with house-bound Australians through the freedom of the open road. Together with partner social media agency We Are Social Australia, Audi Australia has created 'The Drive', a 4-hour long slow TV film that allows viewers to experience the soothing nature of a long road trip from the confines of their own home. 'The Drive' takes viewers on an immersive road journey through breathtaking Australian landscapes in an all-new Audi A6 Sedan. The film was shot in the NSW Central Tablelands by director Luke Bouchier at Finch, using multiple cameras to replicate the experience of driving the car, which the audience can enjoy from the comfort and safety of their own home. To enhance the mood of the drive, the film was scored by composer John Hassell, from his studio in Marseille, France, where he is currently in isolation.

Even if you can't be there, you don't have to miss a thing: you can watch the November 20 world premiere of the Audi e-tron Sportback in Los Angeles online. Audi will broadcast at 13:00 AEDST (November 20th) on Audi MediaTV and on the social media channels of AUDI AG.

One of the most successful premium compact SUVs is returning in an all-new second-generation: the all-new Audi Q3 has arrived in Australia.