The new Volvo S60 has been awarded the 2011 International Sedan
of the Year at the New York International Auto Show by the
International Car of the Year (ICOTY) jury.
The sporty sedan was deemed best-in-class for the most
superlative connection with consumer lifestyles. The selection was
made by a jury of 12 nationally recognized automotive
journalists.
"To receive the International Sedan of the Year award and be
named 'Most Dependable' demonstrates first-hand that the Volvo S60
connects with consumers' lifestyles on both an emotional and
rational level," said Doug Speck, president and CEO of VCNA, who
accepted the award.
"From our advanced technology safety features and masterful
Scandinavian design, to its best-in-class fuel economy and
award-winning engine, the S60 delivers something for everyone. It
is without a doubt a game changer for us."
In its 15th year, the ICOTY Awards remain a respected industry
honour, measuring what no other automotive award does, the
emotional connection between car and consumer.
"The ICOTY Awards are not based on camshafts and chrome but
rather lifestyle compatibility and how well automakers achieve that
goal," said Courtney Caldwell, ICOTY executive producer.
The all new Volvo S60 has also been awarded ``Best Family Car''
by Women's World Car of the Year 2011.
The S60 beat six other contenders to take out the award.
It is the second time in three opportunities that a Volvo car is
the women's choice.
Women's World Car of the Year was presented for the first time
in 2009. Last year the Volvo XC60 won the best Family Car category,
an achievement now repeated by the S60.
The judging panel is made up of 14 judges from around the world
including Australian motoring journalist Liz Swanton.
For further information please contact:
Jaedene Hudson
Public Relations Manager
Volvo Car Australia
T: 02 9020 1613
M: 0412 259 635
E: jhudso60@volvocars.com