Few car companies can claim the same pedigree as Volvo Cars when it comes to the design and
manufacture of family estates. That is why the news that Volvo will reveal its new V90 estate on
February 18 in Stockholm is so widely-anticipated and significant.
The V90 is a car that benefits from over 60 years of estate building heritage that started with the Volvo Duett
which was launched in 1953 – the first car to meet the combined needs of drivers' active leisure time and practical
professional lives.
Since that day, Volvo has sold more than 6 million estates worldwide, representing around a third of the total
number of Volvos sold since the company's foundation in 1927, giving it a well-deserved reputation for designing
and building the ultimate family estates.
"We have provenance in the estate segment," said Kevin McCann, managing director of Volvo Car Australia. "In
many people's minds we are known as the definitive estate brand. While the Volvo brand stands for much more
than just estates, we will proudly carry forward this rich heritage with the V90."
The launch of the new Volvo V90 on February 18 is the latest chapter in this proud history.
Based on the same Scalable Product Architecture (SPA) as its XC90 and S90 siblings, the V90 is the estate
version of the widely acclaimed S90 sedan which was launched at the North American International Auto Show in
January.
A selection of iconic estate models have shaped Volvo's history. These include:
Duett
Launched in 1953, the Duett went on to become one of the most loved models ever, was one of the first Volvos
to be exported to the United States and it was immortalised in 1997 by getting its own Swedish postage stamp.
Amazon
The Duett was followed in 1962 by the Amazon, or the 221 as it was officially known.
The Amazon was a significantly more elegant and refined estate than the Duett, which had its origins as a
delivery van, while it also offered more space in the boot.
The S model, which offered a full 115 hp, was an incredibly sporty car by the standards of the 1960s. The boot
door was an American-style two-split version - a solution that would return 40 years later on the original XC90.
1800 ES
A refresh of the 1800 sports coupe, the 1800 ES was known in England as a Shooting Brake: a sporty estate with
space for hunting gear or golf clubs in the back.
The 1800 ES was introduced in the autumn of 1971, and its most exciting feature possibly being the huge rear
windscreen that had no bezel whatsoever. Hinges and handles were fixed directly to the glass, which was very
modern in the early 1970s.
Since only a little over 8,000 1800 ES were built, it has become one of the most sought-after classic Volvo
models. The 1800 ES was also a clear source of inspiration for the Volvo Concept Estate, launched at the
Geneva Motor Show in 2014 as a precursor to a new family of Volvo estates.
245
In 1974, the archetypal Volvo estate car was launched: the 245 - a car still strongly associated with the brand. It
remained in production for almost 20 years until 1993, and was also available in a more exclusive edition - the
265 with a V6 engine. The 1980s marked the launch of the 245 Turbo edition, the world's first estate car with a
turbo engine.
960
The Volvo 960 was the final rear-wheel-drive estate car produced by Volvo as a development of the 700 series
from the 80s. It was introduced in 1990, featuring smoother body lines and a brand new 6-cylinder engine. In 1996, its name was changed to the V90 - a name that now returns exactly 20 years later. It was one of the most
elegant estate cars in Volvo's history.
850 T5-R
With its intense yellow paint job, 240 horsepower and acceleration of 0-100 km/h in 6.9 seconds, the Volvo 850
T5-R was an estate car like no other ever seen before. Launched as a limited edition, model year 1994-only
version of the 850, the T5-R became an instant collector's item.
The Volvo 850 also caught the eye on the race track. It took Europe's racing scene by storm in 1994 when it
debuted in the prestigious British Touring Car Championship (BTCC) as the first factory-entered racing estate.
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Volvo Car Group in 2014/15
For the 2014 financial year, Volvo Car Group recorded an operating profit of 2,252 MSEK (1,919 MSEK in 2013).
Revenue over the period amounted to 129,959 MSEK (122,245 MSEK). For the full year 2015, global sales
reached a record 503,127 cars, an increase of 8 per cent versus 2014. The record sales and operating profit
cleared the way for Volvo Car Group to continue investing in its global transformation plan.
About Volvo Car Group
Volvo has been in operation since 1927. Today, Volvo Cars is one of the most well-known and respected car
brands in the world with sales of 503,127 in 2015 in about 100 countries. Volvo Cars has been under the
ownership of the Zhejiang Geely Holding (Geely Holding) of China since 2010. It formed part of the Swedish
Volvo Group until 1999, when the company was bought by Ford Motor Company of the US. In 2010, Volvo Cars
was acquired by Geely Holding.
As of December 2015, Volvo Cars had almost 29,000 employees worldwide. Volvo Cars head office, product
development, marketing and administration functions are mainly located in Gothenburg, Sweden. Volvo Cars
head office for China is located in Shanghai. The company's main car production plants are located in
Gothenburg (Sweden), Ghent (Belgium) and Chengdu (China), while engines are manufactured in Skövde
(Sweden) and Zhangjiakou (China) and body components in Olofström (Sweden).
Media inquiries:
Greg Bosnich
Director,
PR & Corporate,
Volvo Car Australia
T: +61 2 9020 1673
M: +61 419 620995
E: greg.bosnich@volvocars.com