Subaru has revised pricing, added extra value and repositioned
the Model Year 2015 Impreza range.
There's also an exterior facelift, improved interior quality and
enhanced infotainment across the entire range.
The big news is the further sharpening of Impreza pricing,
already reduced by $500 in January when the Free Trade Agreement
(FTA) with Japan came into effect.
Recommended Drive Away Pricing (RDP) of the entry level Impreza
2.0i model drops a further $500, to $22,990\* drive away, meaning a
$1000 price drop since December.
But the biggest and most significant decrease comes in the range
topping Impreza 2.0i-S. Previously priced at $30,990\*\*
Manufacturer's List Price (MLP), the 2.0i-S dropped $500 in January
due to the FTA, and now comes down a further $3090 to an MLP of
$27,400 - a price drop of $3590 since December.
Another highlight of the 2015 range story is the dropping of the
mid-spec 2.0i-L model. This is replaced by the 2.0i Premium, which
includes leather trim interior and steering wheel, reverse camera
and fog lights over the entry level model.
Subaru Managing Director, Nick Senior, said: "We expect the 2.0i
Premium to become our new volume model. It includes a host of
additional equipment at an extremely competitive price. There are
few small car alternatives that have leather at such an attractive
price.
"We also anticipate significant interest in the 2.0i-S, which is
a comprehensively equipped small car - sunroof, leather and premium
infotainment including factory fitted Sat Nav.
"A reduction of 11.5 per cent on the December pricing is massive
and we hope to attract new customers to this variant.
"The small car market is incredibly competitive and these
revisions to Impreza pricing highlight its tremendous value,
especially when you factor in our five-star occupant safety, Subaru
reliability, durability and engineering, and the great retained
value of our vehicles."
Across the range, the advanced exterior design of the Impreza
has been altered with a changed grille, headlights and fog light
cluster. The combination of these changes give the Impreza a
sportier, more aggressive front fascia.
Inside the Impreza a number of changes have been made to improve
the overall quality, including all-new infotainment and
enhancements.
"Factor in these key infotainment changes and cabin refinements
across the range and you have an impressive Impreza package,
testament to Subaru's made-in-Japan quality and our DNA including
All-Wheel Drive and Boxer engine," said Mr Senior.
Among the MY15 Impreza highlights:
- All-new infotainment - new level of onboard
information and entertainment
- 2.0i and 2.0i Premium equipped with 6.2" touchscreen unit
- 2.0i-S equipped with 7" satellite navigation unit
- Exterior facelift
- Changed grille, headlights and fog light cluster
- Dark grey rear under spoiler and new chrome look window sills
(Sedan only)
- Interior quality enhanced
- Upgraded steering wheel audio switches
- Silver accents around air conditioning vents
- Metallic accents on front door arm rests
- Silver rings around air-con dials
- 2 x 5V DC USB charge ports for rear passengers (located at the
back of centre console)
-
- USB and auxiliary port moved to sit under audio unit
Other improvements include:
2.0i Premium and
2.0i-S
- Upgraded CVT shifter surround
- Stitching on leather trim is now silver instead of black
- Upgraded 16" alloys on 2.0i Premium
- Multi-Information Display unit (2.0i-S only)
- Sporty boot lip spoiler (2.0i-S Sedan only)
- Additional USB connection (2.0i-S only)
IMPREZA MY15 PRICING
Impreza 2.0i six-speed manual |
$22,990 (RDP\*) |
Impreza 2.0i Lineartronicâ„¢ CVT |
$24,990 (RDP\*) |
Impreza 2.0i Premium six-speed manual |
$21,400 (MLP\*\*) |
Impreza 2.0i Premium Lineartronicâ„¢ CVT |
$23,400 (MLP\*\*) |
Impreza 2.0i-S Lineartronicâ„¢
CVT |
$27,400 (MLP\*\*) |
\* The Recommended Driveaway Price (RDP) includes the vehicle
price, 12 months private registration, stamp duty, CTP insurance
cost estimate (based on private purchaser with good driving record)
and a recommended charge for dealer delivery. Not applicable to
business or government buyers.
\*\*MLP Prices are Subaru (Aust) Pty Limited's Manufacturer's List
Price (MLP) only and include GST on the list price but exclude
dealer delivery charges and all other government and statutory
charges. For the drive away price of Subaru vehicles consumers
should be advised to contact their local authorized Subaru
dealer.
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For further information, contact:
Katrina Jones
Public Relations Executive
Subaru Australia
Telephone: (02) 8892 9240
Mobile: 0411 752 563
Fax: (02) 8892 9131
E-mail: katrina.jones@subaru.com.au