With Blair Read accepting an expanded role as Managing Director Distribution Businesses for Inchcape Australasia, the brand is pleased to announce that Scott Lawrence has been promoted to General Manager, Subaru Australia.
Reporting into Mr. Read, Mr. Lawrence will drive the strategic and operational advancement of Subaru Australia, guiding the brand into its next chapter.
Mr. Lawrence first joined Subaru Australia as a participant of the Graduate program, immersing himself in a comprehensive, multi-year rotational program that provided him with a strong understanding of all aspects of the brand's business operations.
In the decade since, Mr Lawrence built his career in the sales, operations and retailer management areas of the business, first taking on the role as Business Manager, before progressing to NSW State Manager and subsequently, National Sales and Operations Manager.
Since 2020, Mr. Lawrence has held the pivotal role of National Sales Manager, Subaru Australia, where he has been instrumental in driving growth and fostering enduring partnerships across the Subaru Retail Network. Bolstering our support of the Subaru brand in the Australian market, the appointment of a new National Sales Manager will be shared in due course.
Scott Lawrence, General Manager Subaru Australia, said: "I am honoured to join the esteemed leaders who have guided Subaru Australia, particularly at this exciting time for the brand.
"With the dedicated support of our valued partners across the Subaru Retail Network, for over half a century Subaru has held a special place in the hearts and driveways of many Australian families.
"The strong partnerships we continue to forge across the Retail network are built on a shared purpose of delivering an exceptional experience for our customers and supporting even more Subaru owners as they embark on their adventures throughout Australia.
"As we enter a new era following the celebration of Subaru Australia's 50th anniversary last year, I look forward to embracing the opportunities that are on the horizon while respecting the rich history that has built the brand we are today."