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Leukaemia Foundation and Bridgestone Revitalise Transport Service for Blood Cancer Community

27/05/2021

Bridgestone Australia and the Leukaemia Foundation have marked World Blood Cancer Awareness Day by launching an enhanced transport service that will provide increased benefit to the blood cancer community in Australia. Read More >>
Team Bridgestone Australia Ambassador Cathy Freeman Inspires the Next Generation at Bridgestone Athletics Centre

24/05/2021

A group of rising athletics stars have had the rare chance to train under the guidance of an Australian Olympic legend at the recently opened Bridgestone Athletics Centre in Adelaide, as part of Bridgestone's community activations in the lead up to the Olympic Games Tokyo 2020. Read More >>
Bridgestone Continues Record Streak as Australia's, and New Zealand's Most Trusted

29/04/2021

Bridgestone has retained the title of both Australia's, and New Zealand's Most Trusted Tyre Brand in the annual Reader's Digest Most Trusted Brands survey. Read More >>
Shane Jacobson Joins Bridgestone's New Strategic Journey as Mobility Ambassador

29/04/2021

Actor and self-confessed rev-head Shane Jacobson has teamed up with Australia's Most Trusted Tyre Brand, Bridgestone, as the company's newly appointed 'mobility ambassador' – strengthening and formalising the existing six-year relationship with the company. Read More >>
Bridgestone and Lightyear combine forces for the world's first long range solar electric powered car

23/04/2021

Building on 90 years of expertise, Bridgestone, a global leader in advanced solutions and sustainable mobility, has announced an exclusive partnership with Netherlands-based mobility innovator Lightyear. Bridgestone has engineered tyres specifically for Lightyear One Read More >>
Track to the future – Bridgestone Athletics Centre opens on former Bridgestone factory site

1/04/2021

Bridgestone's former tyre manufacturing site has been given an injection of colour and new life with the launch of the highly-anticipated, multi-million dollar Bridgestone Athletics Centre. Read More >>
Bridgestone Select Hendra Claims Top Prize in Inaugural DRIVE Program

23/03/2021

Bridgestone has named its top performing stores throughout Australia for 2020, with Queensland's Bridgestone Select Hendra, owned by Caleb Sos, claiming the title of 'National Franchise of the Year' in the inaugural year of the DRIVE program. Read More >>
Bridgestone Celebrates the 90th Anniversary of its Founding

1/03/2021

Global CEO and Representative Executive Officer Shuichi Ishibashi offered the following comment in commemoration of Bridgestone's 90th anniversary: "Bridgestone has continued to overcome countless challenges, even in the face of uncertainty and turmoil, as it has proceeded to gain experience, learn, and grow into a stronger company. Read More >>
Bridgestone lays the foundation for local athletes to chase their dreams

29/01/2021

Worldwide Olympic and Paralympic Partner, Bridgestone, has joined the City of Salisbury in Adelaide for the naming of the Bridgestone Athletics Centre as part of its series of community-led projects in the lead up to the Olympic and Paralympic Games. Read More >>
Bridgestone claims back-to-back Reader's Digest Quality Service Awards

25/11/2020

Bridgestone's network of stores throughout New Zealand has defended its position as the leading tyre retailer again in 2020, claiming back to back Reader's Digest Quality Service Awards. Read More >>
Nazareth Catholic College on the road to excellence in road safety education

18/11/2020

An Adelaide school's outstanding commitment to road safety education for nearly a decade has seen it recognised with the Bridgestone Excellence in Road Safety Education award as part of National Road Safety Week. Read More >>
Bridgestone develops bespoke Potenza tyres for Maserati's return to supercars: the MC20

29/09/2020

Bridgestone has been selected as the exclusive tyre supplier for the MC20, Maserati's new super sports car. Read More >>
Australian Time Attack class champions won over by new Bridgestone Potenza RE-71RS

3/09/2020

Bridgestone's new street-legal semi-slick tyre, the Potenza RE-71RS, has entered the market having already proven its credentials with a 1-2 finish in the Australian Time Attack Club Sprint class at Wakefield Park last month. Read More >>
Bridgestone creates thought provoking visualisation of 'four handprints' concept through social content

26/08/2020

Australia's most trusted tyre brand has launched an evocative piece of social media content that highlights just how much contact a car has with the road – merely four handprints worth of tread. Read More >>
Bridgestone launches street legal, track warrior Potenza RE-71RS

19/08/2020

Bridgestone has upped the ante on the 'street to track' concept with the introduction of the RE-71RS. The new street legal semi slick promises increased grip levels, improved handling, and better wear life over its predecessor, the RE-71R, while retaining practicality for everyday use. Read More >>
Bridgestone brings its groundbreaking ENLITEN Technology to the roads for the first time on key partner Volkswagen's all-electric ID.3

10/07/2020

Bridgestone has collaborated with its long-term partner Volkswagen to bring its groundbreaking lightweight tyre technology to the car manufacturer's new all-electric ID.3 vehicle. The environmentally friendly ENLITEN Technology, which enables tyres to have a super low rolling resistance while requiring less materials to be created, Read More >>
Bridgestone Announces Mid-Long Term Business Strategy Framework and Introduces New Global Tagline

8/07/2020

Bridgestone Corporation (Bridgestone) today announced its new Mid-Long Term Business Strategy Framework, which sets forth a forward-looking vision to provide social value and customer value as a sustainable solutions company towards 2050 and beyond. Read More >>
Bridgestone teams up with Microsoft to innovate with an intelligent tyre monitoring system for enhanced safety

1/07/2020

Bridgestone, the world's largest tyre and rubber manufacturer, is collaborating with Microsoft to develop a world-first monitoring system for detecting tyre damage issues in real-time. These issues are a serious matter, contributing to some 30% of all car accidents caused by technical failure (1). Read More >>
Bridgestone remains Australia's most trusted tyre brand

28/04/2020

Australian motorists have named Bridgestone as 'Australia's Most Trusted Tyre Brand' for the seventh consecutive year in the annual Reader's Digest Most Trusted Brands award. Read More >>
Bridgestone named New Zealand's Most Trusted for the fourth straight year

28/04/2020

New Zealand motorists have named Bridgestone as 'New Zealand's Most Trusted Tyre Brand' for the fourth consecutive year in the annual Reader's Digest Most Trusted Brands awards, with the Firestone brand also highly commended. Read More >>

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