Jaguar's new XF has claimed top prize - the highly respected
'Car of the Year' award - at the 2008 What Car? awards in
London last night. The XF also took top place in the 'Best
Executive Car' category, ahead of the BMW 5 Series and the Mercedes
CLS.
Steve Fowler, group editor of What Car, said: "For us, the XF
goes straight in there with the very best cars from Jaguar's past.
And given that the car market today is more competitive than it's
ever been, it's fair to say the XF is the best car Jaguar has ever
built.
"The XF really does have it all - a sensational exterior and
dramatic interior combined with a drive that will delight and
pamper in equal measure. On top of that, it stacks up as a sensible
buying and owning proposition, too."
Mike O'Driscoll, Managing Director of Jaguar Cars, said: "All of
us at Jaguar are delighted that we've taken the top spot at these
awards, and that What Car? has named the new XF Car of
the Year. It's especially gratifying as What Car? has such a
great reputation for representing the British consumer. Jaguar is
creating a new generation of cars that started with the XK, and now
continues with the all-new XF - a four door, five passenger car
that has the heart of a sports car and the looks of a grand tourer.
Like the XK, XF is visually striking and thrilling to drive.
"We're very pleased with the reaction that the car has received,
and our customer order bank is growing fast. We're grateful to
What Car? for this wonderful award."
XF has already received a host of significant awards including
'Car of the Year' from The Sun newspaper, 'Limo of the
Year' from Top Gear magazine, 'Interior of the Year' from
CAR magazine and the 'Design Award' from Autocar
magazine.
The XF comes as standard with a generous specification featuring
a host of innovative, industry-leading equipment. Highlights
include the all-new JaguarDrive SelectorTM, JaguarSenseTM,, a smart
technical solution introducing touch or proximity-sensing control
for overhead console lights and glovebox release and the optional
top-of-the-range 440 Watt Bowers & Wilkins speaker system
delivering a powerful and vivid performance.
Available to order now, the XF made its public debut at the
Frankfurt International Motor Show in September and the first
customer deliveries begin in Australia in June.
For further information please contact:
Tim Krieger
Marketing and Public Affairs Manager
Jaguar Australia
Phone: (02) 9020 1505
Email: tkrieger@jaguar.com
Website: www.jaguar.com.au
Anthea Karpathakis
Marketing and Public Affairs Specialist
Jaguar Australia
Phone: (02) 9020 1507
Email: akarpath@jaguar.com
Website: www.jaguar.com.au