Jaguar Australia is please to announce the launch of the all-new Jaguar XJ into the Australian market.

Sleek, sporting and sophisticated, the all-new Jaguar XJ brings a daring new spirit to automotive luxury - it offers a seductive mix of striking design, breathtaking performance and engineering without compromise.

Building on the success of the exciting XK and XF models, the introduction of the all-new XJ is a landmark for the revitalised Jaguar brand. Clearly positioned as the company's four-door flagship, it extends the appeal of the XJ to a new generation of customers.

"The new XJ is a thoroughly modern interpretation of the quintessential Jaguar. Its visual impact stems from the elongated teardrop shape of the car's side windows, that powerful stance and its wide track. It is the most emphatic statement yet of Jaguar's new design direction", said Ian Callum, Design Director, Jaguar Cars.

An innovative new panoramic glass roof is an integral part of the all-new XJ's design concept, enabling the car to have a lower, more streamlined roofline, while dramatically enhancing the feeling of light and space inside.

Standard and long-wheelbase models are available from launch in Australia. The long-wheelbase offers an even more sumptuous and refined environment for rear-seat passengers with an additional 125mm of legroom. Whichever the wheelbase, the XJ's 520-litre boot can swallow two large suitcases side-by-side.

The all-new XJ's cabin is a marvel in its own right, blending elegant, contemporary design with the comfort, luxury and unmistakable sporting style of a Jaguar. Chrome and piano black detailing provide an eye-catching contrast to the beautifully-crafted leather and veneer surfaces.

All of Jaguar's acclaimed new ultra-efficient Gen III petrol and diesel engines are available in the all-new XJ. The 3.0-litre V6 diesel, 5.0-litre naturally aspirated V8 and 5.0-litre supercharged V8 have already proved their breadth of ability, and they are joined by a 346kW version of the supercharged engine. Fuel economy and emissions are also outstanding, with the diesel-powered XJ returning combined economy figures of 7.0l/100kms and CO2 emissions of 184g/km for the standard-wheelbase car.

Proven Jaguar dynamic technologies are taken to new levels in the all-new XJ. Features such as rear air suspension, Adaptive Dynamics (continuously variable damping), Active Differential Control and quick-ratio power steering deliver the blend of responsive, dynamic handling and refined, supple ride expected from a Jaguar.

Inside the car, advanced new technologies have allowed Jaguar's designers to create an environment more akin to a state-of-the-art living space than a simple car cabin. Stunning, 12.3-inch high-definition Virtual Instruments complement an innovative, Dual-View technology 8-inch Touch-screen that can project DVD movies or television programmes to the passenger while the driver views vehicle functions or follows satellite navigation.

The top-of-the-range 1200W Bowers & Wilkins surround sound system, which is standard on Portfolio and Supersport models, is comparable in audio quality to the best in-home entertainment. Advanced infotainment features also include hard drive-based audio and navigation systems, and comprehensive connectivity for portable audio and video devices via the powerful Media Hub.

The all-new XJ also takes a new approach to sustainable motoring. Constructed using Jaguar's aerospace-inspired aluminium body technology, the XJ is lighter than its rivals by at least 150kg which significantly improves performance, handling and economy, while delivering increased strength, refinement and safety.

"The all-new Jaguar XJ reinforces the strength of the new Jaguar in the Australian market and with its spectacular looks and performance competes with a much wider range of competitors than any previous XJ", said Jaguar Australia's General Manager, Kevin Goult.

The first Australian customer deliveries of the all-new Jaguar XJ, begin in August 2010.

Recommended Retail Prices (excluding all on-road costs) for the all-new XJ are as follows:

XJ 3.0D SWB Premium Luxury $198,800
XJ 3.0D LWB Premium Luxury $206,800
XJ 5.0 V8 SWB Premium Luxury $251,000
XJ 5.0 V8 LWB Premium Luxury $259,000
XJ 5.0 V8 SWB Portfolio $274,800
XJ 5.0 S/C SWB Portfolio (346kW) $311,000
XJ 5.0 S/C SWB Supersport (375kW) $354,800
XJ 5.0 S/C LWB Supersport (375kW) $367,800

For further information please contact:

Mark Eedle Narine Salmasi
Marketing and Public Affairs Manager Marketing and Public Affairs Specialist
Jaguar Australia Jaguar Australia
Phone: (02) 9020 1501 Phone: (02) 9020 1507
Email: meedle@jaguar.com Email:nsalmasi@jaguar.com
Website: www.jaguar.com.au Website: www.jaguar.com.au